Spread the Joy Nesting Cards

 

The Spread the Joy Nesting Cards were conceptualized by Robert VanVarick of Michael Graves Architecture & Design. I drew the bird design to allude to the bird symbol Michael Graves had originally designed, and I incorporated his patterns to make the designs more personal.

The main card was given a painterly effect to give it that special “hand-made” effect. It was interesting because it was printed on kraft paper, first with a hit of white, then with color printed on top.

My second design was also intricate because I had to communicate value and density just by altering the scale of patterns. It was exciting to print because it was printed on blue stock with only white ink. It was really neat to take my design go to production and work with a printer closely to ensure it was perfect. There were 130 cards of each design.

Blog Post
Want to know more about this project?
To learn more about the animated aspect of this card, visit my blog post, “Spread the Joy Animation.”